We are bringing in Jay Karen, the CEO of the National Golf Course Owners Association. This episode will evaluate how the increased demand of post-Covid golfers should lead golf courses away from the barter and discount methodology.
Date & Time:
Tuesday, December 22nd
1:00PM - 1:30PM EST
Scott Merchant - Club Prophet
Rob Hoffman - Gallus Golf
Kent Ashby - 1-2-1 Marketing
Jay Karen-CEO of the National Golf Course Owners Association
Role of Barter in Today's New Golf Economy
Pricing with Unprecedented High Demand
Are New Customers Being Trained to Expect Discounts?